- 4 min
Build the Scary Stuff First
Fear is a reaction. Courage is a decision. – Winston Churchill Every great product leader I have worked with is fearless. Whether it’s a...
- 2 min
Back to Basics
Every so often your startup will grab you by the throat and drag you into a tough, complex, or plainly weird corner. When that happens I...
- 4 min
Inside Facebook’s War Room
No one can guarantee success in war, but only deserve it. – Winston Churchill It’s a Monday during spring 2016. My team at Facebook walks...
- 2 min
Unleash Your Gratitude
What impact does a genuine demonstration of appreciation have on another person? I learned the answer when one of the best people I ever...
- 2 min
Feel-Good Traps
How do the following statements make you feel? “This feature adds value.” “We are constantly improving.” “I am learning new things.” “Our...
- 3 min
Raise Your Head Before You’re Dead
“We waste years because we cannot waste hours.” – Shane Parrish Every founder of every startup that ever got anywhere is first and...
- 2 min
Words of Wisdom
“If you're going through hell, keep going.” – Winston Churchill “Running a start-up is like chewing glass and staring into the abyss....
- 4 min
Never Lose Momentum
The greatest double-edged sword of startups is momentum. Very little can stop you when you have it. Very little can prevent your death...
- 2 min
Seek and Provide Help
A beautiful thing about the startup ecosystem is the genuine willingness of people to help others. Profoundly smart, immensely...
- 3 min
Every Startup is a Little Bit Broken
Every startup in existence is broken in multiple ways. Anyone who tells you otherwise about their startup is either delusional, lying, or...
- 2 min
Constant Truths
Aside from viruses being super annoying the pandemic taught us two things: no one can predict the truths of the future and some truths...
- 3 min
Source of Truth
Some books that changed me. Amp It Up - Expectations, urgency, and focus naturally erode over time. Maintaining and elevating them is a...
- 3 min
Drivers and Passengers
On the road of life there are passengers and there are drivers. Drivers wanted. - Volkswagen There are two types of people: those who...
- 5 min
The Change That Changed Everything
Product value doesn’t guarantee product adoption. Not in B2B. We built a valuable product, sold it to excited customers, and watched the...
- 3 min
Think Big
“My name is Erez and I am building a 10 billion dollar company” How the hell do I say this sentence with conviction? I can lie about it....
- 4 min
Master Pianists and 10x Engineers
A master pianist doesn’t just play the piano. She is one with the piano. Years of intimate practice now allow her to use the piano as an...
- 3 min
Better by Default
Good defaults are a good way to do the right thing most of the time. Value by default. As a company grows and matures, we get sucked...
- 4 min
5 Thought Experiments to Fight Bias
No amount of experimentation can ever prove me right; a single experiment can prove me wrong. - Albert Einstein Thought experiments are...
- 4 min
Resisting The Shiny Object Syndrome
You can do anything, but not everything - David Allen Flow, or "being in the zone", is one of the best feelings in the world. No one can...
- 2 min
Replenish Your Motivation
It’s Monday morning. You had a great weekend, slept for 9 hours, and you’re completely drained. 5 days until you can have fun again seems...
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