DURABLE STARTUP FRAMEWORKS

Erez Druk

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    Constant Truths
    • 2 min
    Product

    Constant Truths

    Aside from viruses being super annoying the pandemic taught us two things: no one can predict the truths of the future and some truths...
    The Change That Changed Everything
    • 5 min
    Product

    The Change That Changed Everything

    Product value doesn’t guarantee product adoption. Not in B2B. We built a valuable product, sold it to excited customers, and watched the...
    Resisting The Shiny Object Syndrome
    • 4 min
    Product

    Resisting The Shiny Object Syndrome

    You can do anything, but not everything - David Allen Flow, or "being in the zone", is one of the best feelings in the world. No one can...
    Coming Up With a Successful Start Idea
    • 7 min
    Product

    Coming Up With a Successful Start Idea

    We’ve spent 2 years brainstorming startup ideas and another 2 working on a bad one. All in all, It took us 4 years to find a successful...
    Why The Best Product Managers Delay Their Intuition
    • 4 min
    Product

    Why The Best Product Managers Delay Their Intuition

    My wife and I are walking into a house showing. It takes me less than a minute to decide that it is the right house for us. We spend the...
    Good Pivot Bad Pivot
    • 8 min
    Product

    Good Pivot Bad Pivot

    It’s March 18th 2020. San Francisco is going under lockdown in a few hours. The last flight to Orange County has 3 passengers on it--I’m...
    A New Way to Think About Product-Market Fit
    • 5 min
    Product

    A New Way to Think About Product-Market Fit

    I made my team waste two years of their lives building and refining the wrong product. Yes, we had a good time and we learned a few...

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